Contour Is Back – New POV Cameras Coming Soon

Back from the brink of bankruptcy and under new ownership, Contour Cameras are back up and running and set to take on POV camera behemoth Gopro.

Although they could never quite seem to compete with Gopros tech specs, Contour cameras have remained a favourite among many action-sport filmmakers for their unique form factor that mounts to the side of your helmet without looking like a Teletubby. Their return to market will be celebrated by many – this writer included – who look forward to seeing what the new owners can bring to the table. At this point, the camera specs are starting to top out so all the little guys should be able to catch up pretty quickly and everyone can do battle based on form-factor and ease of use. 

via prnewswire

CONTOUR, pioneers of the action sports camera industry, is now under new ownership and is once again a key contender in the Point of View (POV) camera market. After completing a financial overhaul, reorganizing its plans for new product innovation and building a framework for vastly improved distribution, CONTOUR is back on the map as a legitimate player in the POV world.

CONTOUR is already focused on regaining market share through select distributors worldwide. The brand's financial outlook is solid with key retailers committing to the product line in every target market.

"The aim is clear—we want to create a world class company to support this world class product," said Danny Lysenko, CEO of CONTOUR. "While recovering CONTOUR's position in the market, we'll continue the long tradition of being at the forefront of innovation and bringing to market beautifully simple, yet ultimately professional cameras."

In the coming months CONTOUR plans to launch new cameras that feature the same award winning, streamlined styling that has set its products apart for more than a decade. With industry-leading technology that includes a one-touch locking record switch, laser alignment system and 270-degree rotating lens, the new CONTOUR cameras will deliver unsurpassed digital clarity and easy-to-use convenience that will ensure every moment of adventure is captured.

The company's return to the market is punctuated by the re-launch of its website that currently offers the Contour+2with wireless smartphone connectivity, the waterproof ROAM2 and a full range of accessories. Visit contour.com for pricing and details.

Contour Is Back – New POV Cameras Coming Soon